Repurpose Leftover Business Cards
With the new year around the corner, many business owners will be in need of new business cards. A change of address, cell phone number, email address or a complete brand refresh all necessitate a new run of business cards to hand out at meetings and industry interactions. While change is exciting and having new leave-behind marketing material is always awesome, it does beg the question of what to do with the leftover business cards that show the old info. (more…)
How do you get the most out of your Business Cards in the digital age?
Contrary to what some may believe, business cards are not dead. In fact, that small tangible piece of cardstock passing from person to person provides a sense of comfort and personal connection the digital world cannot. Has the digital age really changed our perception of inter communication and how we stay connected? (more…)
A Brief History of the Business Card
The ancestry of modern day business cards is a fascinating one and dates all the way back to 18th century Europe. As a social tool, before the widespread advent of electronic media, the so called Visiting Card was originally and exclusively used by the aristocracy. It therefore comes as no surprise that those early specimens were required to be impressive and beautiful, the better to reflect the sender’s importance. (more…)
Don’t get lost in the crowd, Make your mark with a Business Card
In an age where everything is digitised and personal connections are fewer and less frequent, the role of the business card is as important today, if not more, as it has ever been.
Dating back to 17th century England the business card, or trade card as it was known then, has remained an invaluable means of advertising, marketing and connecting for businesses regardless of size or what sector they fall into. Not only do business cards connect you prospective clients and customers, they also create and define an impression of your business and what you offer. There are so many reasons why you should consider business cards. Here are our top 5: (more…)