The Asset Print Blog

We at Asset Print are literally married to “Printing’, committed to, in love with and in it for life! On this blog we will be sharing the many things we have learnt over the years, exciting news and many tips and tricks to use printed products. We will cover topics such as effective business cards designs to the importance of colour in design, how to use flyers to advertise your business and much more. Follow this blog or join us on Facebook to be the first to read our next blog.

Our Latest Blog Posts




Design Tips To Improve Your Restaurant Menu

Posted by on 04 Apr 2019 under Menu Printing, Stationary Printing

Printed Restaurant Menu

Printed Menu

A well-designed restaurant menu is a thing of beauty. Something that, in any other setting, would be a paper with a list on it, becomes a precursor of a sensory experience when you place it in the context of a restaurant. When last did you reevaluate your menu? Do you know if it inspires our diners to try new dishes, or whether the layout is so confusing that they rather stick to the same thing every time because it’s just too hard to read? When you partner with a reputable print agency and designer, it’s possible to tailor a menu that goes above and beyond a mere list of the meals you serve.


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5 Ways To Make Striking Printed Booklets

Posted by on 04 Mar 2019 under Booklet Printing, Booklets

Booklets

Example Booklet

We may be living in a digital age, but that doesn’t mean that tangible marketing collateral like printed booklets are no longer relevant, not by a long shot. In a time of increasingly crowded online retail spaces, physical marketing materials are proving to be as effective as ever, especially when speaking to niche demographics who prefer a more tailored approach. Case in point – printed booklets.


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Tips From The Experts: How To Make Posters

Posted by on 28 Jan 2019 under Design, Posters

Posters

Posters For Marketing

Advertising is an essential part of any business as it builds brand awareness and their products or services. While much focus in recent years has been on digital, posters are still a valuable advertising medium. The fact that they are still being used today speaks volumes about how well they work.


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What Are The Different Types of Printing?

Posted by on 10 Jan 2019 under Booklets, Brochures, Design, Flyers, General Printing, Postcards, Posters, Stickers, Vehicle Branding, Wine Bottle Lables

Screen printing

Screen Printing in Progress

There are many types of printing but it is often difficult to identify what each of them entails. Each printing type is suited to a different need which means businesses can choose a printing technique that is best for their products or services.


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5 Fun Ways To Upcycle Leftover Business Cards

Posted by on 19 Dec 2018 under Business Cards, Uncategorized

Repurpose Leftover Business Cards

Repurpose Leftover Business Cards

With the new year around the corner, many business owners will be in need of new business cards. A change of address, cell phone number, email address or a complete brand refresh all necessitate a new run of business cards to hand out at meetings and industry interactions. While change is exciting and having new leave-behind marketing material is always awesome, it does beg the question of what to do with the leftover business cards that show the old info.


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How Variable Data Printing = More Engagement

Posted by on 19 Nov 2018 under Brochures, Flyers, General Printing

Use Variable Data Printing To Help Market Your Business Better

How Variable Data Printing Drives Customer Engagement

Marketers have a tough job these days. A decade or two ago, a print ad and a radio spot or two would have been sufficient to draw attention to your brand and keep it top of mind with your target demographic. These days, however, consumers are being marketed to from countless platforms – their mobiles, laptops, the radio, traditional TV, streaming TV, billboards, packaging, newspapers, magazines, you name it. It’s no wonder then that many people believe that direct mailers are going the way of the dinosaur.


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Top Tips on Designing A Truly Great Brochure

Posted by on 18 Oct 2018 under Brochures

Top Tips on Designing A Truly Great Brochure

Brochure Design

Brochures are one of those evergreen marketing tools that just never seem to go out of fashion. Why? Modern-day consumers are bombarded with a slew of digital marketing collateral from the moment they wake up in the morning, from their beeping phones to their overflowing email inboxes, and the tactile aspect of a well-designed business brochure is something that sets it apart from the rest of the ‘buy me, install me, subscribe to me’ noise out there.


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Creating Impressive Custom Wine Labels

Posted by on 17 Sep 2018 under Wine Bottle Lables

Custom Wine Labels

Custom Wine Labels

Always on the lookout for interesting gifting ideas? Or perhaps you have a reunion or corporate function coming up that requires a few impressive decorative touches? Whatever the case may be, custom wine labels are a cost-effective option if you wish to leave a lasting impression. Here are a few insider tips* on designing a custom label that will reflect your style and personality (or that of your business):


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5 Things You Should Check on Your Print Order

Posted by on 27 Aug 2018 under General Printing

Make Sure To Check These Thing Before Sending Your Print Order

Make Sure To Check These Thing Before Sending Your Print Order

As printing experts, there is nothing we love better than saving our clients time, hassle and (most of all) money. This is why we always make a point of suggesting that designers who submit artwork for print have checked the following five aspects of their print-ready material. It may seem a little overcautious, but better safe than sorry – especially when it could end up costing your client a fair amount of money to reprint elements that didn’t come out according to their liking.


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5 Secrets to Trade Show Success

Posted by on 10 Jul 2018 under Uncategorized

Trade Show Stalls

Trade Show

At Asset Print, we’ve assisted many companies to prepare for trade shows by providing tailored marketing collateral that speaks to a B2B demographic. We’ve also taken part in a fair amount of trade shows ourselves, which is where we fine tuned our approach to these events. Over the years, we’ve picked up quite a few nifty tricks to ensure that the trade show crowd makes their way to our stand, and those of our clients.

Here are our five top secrets to trade show success:


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