The Asset Print Blog

We at Asset Print are literally married to “Printing’, committed to, in love with and in it for life! On this blog we will be sharing the many things we have learnt over the years, exciting news and many tips and tricks to use printed products. We will cover topics such as effective business cards designs to the importance of colour in design, how to use flyers to advertise your business and much more. Follow this blog or join us on Facebook to be the first to read our next blog.

Our Latest Blog Posts




How Variable Data Printing = More Engagement

Posted by on 19 Nov 2018 under Brochures, Flyers, General Printing

Use Variable Data Printing To Help Market Your Business Better

How Variable Data Printing Drives Customer Engagement

Marketers have a tough job these days. A decade or two ago, a print ad and a radio spot or two would have been sufficient to draw attention to your brand and keep it top of mind with your target demographic. These days, however, consumers are being marketed to from countless platforms – their mobiles, laptops, the radio, traditional TV, streaming TV, billboards, packaging, newspapers, magazines, you name it. It’s no wonder then that many people believe that direct mailers are going the way of the dinosaur.


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Top Tips on Designing A Truly Great Brochure

Posted by on 18 Oct 2018 under Brochures

Top Tips on Designing A Truly Great Brochure

Brochure Design

Brochures are one of those evergreen marketing tools that just never seem to go out of fashion. Why? Modern-day consumers are bombarded with a slew of digital marketing collateral from the moment they wake up in the morning, from their beeping phones to their overflowing email inboxes, and the tactile aspect of a well-designed business brochure is something that sets it apart from the rest of the ‘buy me, install me, subscribe to me’ noise out there.


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Creating Impressive Custom Wine Labels

Posted by on 17 Sep 2018 under Wine Bottle Lables

Custom Wine Labels

Custom Wine Labels

Always on the lookout for interesting gifting ideas? Or perhaps you have a reunion or corporate function coming up that requires a few impressive decorative touches? Whatever the case may be, custom wine labels are a cost-effective option if you wish to leave a lasting impression. Here are a few insider tips* on designing a custom label that will reflect your style and personality (or that of your business):


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5 Things You Should Check on Your Print Order

Posted by on 27 Aug 2018 under General Printing

Make Sure To Check These Thing Before Sending Your Print Order

Make Sure To Check These Thing Before Sending Your Print Order

As printing experts, there is nothing we love better than saving our clients time, hassle and (most of all) money. This is why we always make a point of suggesting that designers who submit artwork for print have checked the following five aspects of their print-ready material. It may seem a little overcautious, but better safe than sorry – especially when it could end up costing your client a fair amount of money to reprint elements that didn’t come out according to their liking.


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5 Secrets to Trade Show Success

Posted by on 10 Jul 2018 under Uncategorized

Trade Show Stalls

Trade Show

At Asset Print, we’ve assisted many companies to prepare for trade shows by providing tailored marketing collateral that speaks to a B2B demographic. We’ve also taken part in a fair amount of trade shows ourselves, which is where we fine tuned our approach to these events. Over the years, we’ve picked up quite a few nifty tricks to ensure that the trade show crowd makes their way to our stand, and those of our clients.

Here are our five top secrets to trade show success:


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How to Choose a Digital Printing Company

Posted by on 13 Jun 2018 under General Printing

How to Choose a Digital Printing Company

How to Choose a Digital Printing Company

If you think about it, there are many options available. So how do you go about choosing the perfect fit for you and your company? How do you know for certain you will get a quality, value for money solution? Choosing the ideal printing company that will meet the needs and standards of your company doesn’t always prove to be an easy task.


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Brand Style Guides, Typography and Design

Posted by on 15 May 2018 under Design

Brand Style Guides, Typography and Design

Brand Style Guides, Typography and Design

When it comes to building a memorable brand, it’s all about consistency. The best brands remain top of mind because their presence is defined by the repetition of the same logo, typography, colours and images. If people see them enough, they become instantly recognisable while providing a clear sense of reliability and security.


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Tips For Printing Restaurant Menus

Posted by on 20 Apr 2018 under General Printing

Printed Restaurant Menus

Printed Restaurant Menus

For most establishments, printing restaurant menus is one of the largest expenses after flyer printing and marketing materials. Whether you run a coffee shop, café or a gourmet restaurant, your business cannot do without a good menu. It’s also not just about the food but the design and quality print as well. A well-designed restaurant menu often leads to customers spending even more than what they intended.


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How to Use Business Cards in a Digital Age

Posted by on 05 Mar 2018 under Business Cards

How do you get the most out of your Business Cards in the digital age?

How do you get the most out of your Business Cards in the digital age?

Contrary to what some may believe, business cards are not dead. In fact, that small tangible piece of cardstock passing from person to person provides a sense of comfort and personal connection the digital world cannot. Has the digital age really changed our perception of inter communication and how we stay connected?


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Do Printed Newsletters Still Have a Place?

Posted by on 27 Feb 2018 under Newsletters

Printed Newsletters

Printed Newsletters

With the advent of the internet-of-things, the world of sales and marketing is quite literally spinning on a digital axis. Conversion-optimised websites have become a science in its own right. People are connected 24/7 – to the internet, to apps, to social media channels and to each other. Many a internet guru are quick to pronounce that ‘print-is-dead’, but this could not be further from the truth.


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